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David Plouffe
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Exclusively WSB

David Plouffe

Delivering unprecedented insights on "disruptive innovation"—or as he calls it, "simple progress"—from the front lines of momentous shifts in both politics and business, David Plouffe shares with audiences the crucial elements to producing effective results and grasping competitive, transformative opportunities for growth.

President, Policy and Advocacy at Chan Zuckerberg Initiative; Former Chief Advisor, Uber; Senior Advisor to President Barack Obama (2011-2013); Campaign Manager, 2008 Obama for President; and New York Times Best-Selling Author

Expertise In:

  • Innovation
  • Innovation and Technology
  • Business Growth and Trends
  • Change Management
  • Communication

Audience & Industry

  • Associations
  • Corporations
  • Board Meetings and Executive Briefings
  • Senior Management Groups
  • The Finance Industry

Delivering unprecedented insights on "disruptive innovation"—or as he calls it, "simple progress"—from the front lines of momentous shifts in both politics and business, David Plouffe shares with audiences the crucial elements to producing effective results and grasping competitive, transformative opportunities for growth.

A pioneering force in the fields of politics, technology and grassroots leadership, and with extensive experience in successfully leading large teams, David Plouffe has distinguished himself as a proven field general and innovator at Uber and policy and advocacy advisor to the Chan Zuckerberg Initiative.

Widely known as the “architect” of President Obama’s two presidential campaigns, Plouffe took an unprecedented approach to reach voters by leveraging technology and big data, which forever changed the campaign landscape.

As Senior Advisor to President Obama, he was at the center of the debate on the key issues now facing our country, from tax and entitlement reform to immigration reform to foreign policy challenges. Following the White House, Plouffe served as chief advisor to Uber and led the policy and advocacy team for the Chan Zuckerberg Initiative, a philanthropy run by Mark Zuckerberg and his wife Priscilla.

Plouffe inspires creativity and motivation for innovative solutions pertinent to any organization seeking to be at the forefront of change in their industry. He is the author of New York Times best-seller The Audacity to Win: The Inside Story and Lessons of Barack Obama’s Historic Victory (2010).

Featured Videos

Featured Experiences

How to Communicate and Win in a Rapidly Changing Digital Age

Every year—or even every month—brings new changes in technology and consumer and voter behavior. Despite the plethora of avenues to reach people, delivering a consistent message to your target audience is harder than ever.

David Plouffe reveals how the Obama campaigns and the White House combatted this by leveraging each medium to maximum effect. Additionally, Plouffe forecasts how the media landscape is likely to further change in the months and years ahead and what organizations can do to stay ahead of the curve.

Universal Leadership

In the last decade, David Plouffe has directly reported to the President of the United States, the founder and CEO of the most disruptive and highly valued startup in history and a young couple trying to launch the most ambitious philanthropy on the planet. While those missions are all quite distinct, the leadership lessons are universal. Plouffe shares his perspective on:

    • What makes a strong leader
    • The differences between war and peace time leaders
    • A leader’s effect on organizational culture
    • How C-suite executives can best support their leader

No two leaders are alike but Plouffe’s experience being in a high-pressure bunker with some of the most famous leaders of our time will yield insights for any organization.

The Data Question

Data increasingly plays a key role in politics, business and organizations across the world. However, many believe it can be a substitute for core fundamentals. Data and analytics cannot transform a bad idea into a good one, the wrong time into the right time, or close a massive gap, whether that be in votes or market share.

Plouffe has lived and breathed data and numbers for decades. In this presentation he discusses how data integration, smart analytics and modeling can drive decision-making across an entire organization and make a significant difference on the margins—just about any effort that is hard and meaningful is won or lost in the margins.

How to Motivate People to Take Action

Whether it’s the grassroots-fueled Obama political campaigns, leading the efforts to organize Uber drivers and riders in regulatory fights, or working with organizations to change our criminal justice system, David Plouffe has unique insights and victories to share about when, how and why to ask voters, customers or citizens to raise their voice to help deliver their desired outcome. In today’s world, the most effective efforts marry smart marketing and creative strategy with grassroots activity, on and off line to create brand loyalty. Based on both personal history and historical study, Plouffe provides a tutorial on what is possible—and what isn't—when it comes to activation.

What’s Really Happening in 2020

Renowned campaign strategist David Plouffe breaks down what to expect in the 2020 election. With the next Presidential election on the horizon, the architect of the Obama 2008 and 2012 Presidential campaigns explains what both Trump and the eventual Democratic nominee will need to build to win. Plouffe shares his unique analysis and perspective as someone who has both played and won the game.

Works