Ashley Reichheld
Ashley Reichheld on Driving Growth and Trust
Ashley Reichheld on Driving Growth and Trust
Keynote Speaker
Bestselling author; Internationally recognized trust authority
Ashley Reichheld is a best-selling author and trusted authority on building trust in a variety of contexts, from customer behavior to leadership and talent development. With her extensive knowledge and experience, she delivers compelling insights and strategies that can help individuals and organizations alike achieve success through trust-based relationships.
Ashley Reichheld'S SPEAKING FEE Under $25,000
Ashley Reichheld has been helping organizations reimagine their brands and experiences for over twenty years and knows firsthand that building trust is an organization’s single greatest competitive advantage. That’s why she created TrustID™, a ground-breaking system to help companies measure, predict, and build trust with their customers, employees, and partners. Her guidance is grounded in research and focused on providing actionable approaches to demystify loyalty and trust, some of the trickiest topics in modern discourse. Ashley’s rich diversity of experiences enables her to connect with audiences of all levels, delivering dynamic and compelling presentations that spark innovation, challenge conventional thinking, and create better leaders. Both pragmatic and humanistic, she effortlessly blends stories from her client work with personal anecdotes to offer deep and actionable insights on how to bring her strategies to life.
Did you know that employees in high-trust companies are 2.6 times more likely to feel comfortable using AI tools? Despite the potential of AI, only 11% of organizations have successfully embedded generative AI into their employees’ daily routines. Among those with lower usage, nearly half report returns below expectations for their most advanced AI initiatives. In contrast, 86% of organizations that have successfully driven AI adoption report meeting or exceeding ROI expectations. Trust is a crucial factor in the successful adoption of AI technologies. At Deloitte, we found that building trust in our GenAI assistant led to a 16% overall increase in trust scores, a 14% rise in new users, and a 65% increase in the average number of visits per user. By focusing on the four trust factors — humanity, transparency, capability, and reliability — we significantly enhanced AI adoption and performance, demonstrating that trust is essential for unlocking AI’s full potential.
Did you know that trusted companies outperform their peers by up to 400%? That customers who trust a brand are 180% more likely to purchase new products and services. And that employees who trust their employer are 180% more likely to be motivated to work and 50% less likely to leave. The importance of trust is at an all-time high—just as our inclination to trust is at an all-time low. Learn why building trust is your single greatest opportunity to create a competitive advantage. Drawing on her experience advising clients from every industry, Ashley provides practical tips and examples to bring to life what trust means and how to earn it.
As leaders, we know that trust is foundational to any meaningful relationship. Yet nearly half of employees (47%) don’t trust their employers. And even more evidence of the disconnect, employers overestimate their employees’ level of trust by almost 40%. This incurs real costs, including reduced productivity and increased turnover—not to mention missing out on the positive benefits associated with relationships of high trust like increased engagement, longer tenure, and higher satisfaction with salary. Learn what you can do to diagnose and treat worker trust challenges—driving higher retention, better business outcomes, and a richer workplace culture, even in our hybrid working world.
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