Les Snead
Partnership with Athletes First
General Manager, Los Angeles Rams
Super Bowl-winning GM Les Snead equips leaders with proven strategies for bold decision-making, disruptive thinking, and building cultures that win.
$25K - $40K
Les Snead is the General Manager of the Los Angeles Rams and one of the most innovative executives in professional sports. Since taking over the franchise in 2012, he has become known for bold moves, unconventional strategies, and an ability to construct rosters that consistently compete at the highest level. His approach culminated in the Rams’ victory in Super Bowl LVI, where his risk-taking and vision were validated on football's biggest stage.
Snead’s leadership philosophy is rooted in creativity, calculated risk, and culture. He has earned a reputation for identifying talent in unexpected places, making aggressive trades and acquisitions, and creating an environment where players and staff buy into a shared mission. His famous “F them picks” strategy, where he traded away draft capital to acquire proven stars, is now studied as a case in leadership, risk management, and long-term vision.
For corporate audiences, Les delivers insights on how leaders can evaluate risk, disrupt conventional wisdom, and build resilient organizations that thrive in competitive landscapes. He blends engaging stories from behind the scenes of the NFL with practical frameworks for decision-making, talent alignment, and culture-building that apply across industries.
Why Audiences Will Be Better Off for Having Hired Him
- Risk and innovation lessons: Les shows leaders how to evaluate bold strategies, challenge norms, and execute with confidence.
- Culture as a driver of performance: He explains how accountability, trust, and buy-in from diverse teams lead to sustainable success.
- Talent strategy at scale: Audiences learn how to identify, acquire, and align talent to maximize organizational potential.
Featured Videos
Les Snead
Continuing Momentum
Les Snead’s Speech Topics
Talent in Unlikely Places: Building Teams for Sustainable Success
Les has built his career on spotting overlooked talent and aligning individuals with organizational goals. He offers audiences practical methods for identifying potential, developing talent, and maximizing performance in complex and competitive environments.
Culture is the True Competitive Edge
Behind the Rams’ success is a culture of accountability, trust, and shared mission. Les explains how to foster environments where individuals align behind a common purpose and how that culture sustains performance even through adversity.
The “F Them Picks” Philosophy: Disrupting Conventional Thinking
Les dives into the strategy that made headlines and led to a Super Bowl. He shows how challenging traditional approaches, trusting data, and betting on proven talent can create competitive advantages, and how business leaders can apply the same mindset in their industries.
Bold Leadership: Making Big Decisions with Confidence
Les shares the mindset behind his most daring moves, including blockbuster trades and roster reshaping. He explains how to weigh short-term gains against long-term vision, and how leaders can take calculated risks that drive growth and transformation.
Crafting a Legacy: Leadership, Culture, and the Power of Connection
Les Snead has mastered the art of building a winning culture both on and off the field. Snead reveals key strategies that have guided his leadership, from defining success beyond just wins and losses to fostering a deep connection with the community. He explores how creating a culture of trust, collaboration, and shared vision has been pivotal in leading the Rams to NFL prominence. With a focus on the human side of leadership, Snead offers valuable insights into how to connect with people, inspire teams, and build a legacy that extends far beyond the game.
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