Eric Zwick Profile Photo

Eric Zwick

Keynote Speaker

Co-author, The Everywhere Millionaire: Who Is Really Rich in America and How They Got There

Forget the tech founders and hedge fund titans. Meet the Main Street Millionaires—car dealers, HVAC contractors, beer distributors, dentists, and other small business owners—who are reshaping our economy and politics. Economist and Booth professor Eric Zwick reveals who the rich really are and how they got there.

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Eric Zwick Profile Photo

Eric Zwick is a professor at the University of Chicago’s Booth School of Business and one of the country’s leading researchers on wealth and entrepreneurship. Drawing on a decade of work with unprecedented U.S. tax data and dozens of interviews with the people behind the numbers, Zwick tells audiences a story they haven’t heard before: the truly rich in America aren’t who you think. They’re “Main Street Millionaires”—private business owners whose collective wealth dwarfs that of the Forbes 400. Zwick blends data-driven economic insight with the unforgettable stories of hot dog franchise builders, mid-market manufacturers, car dealers, and HR service providers. Audiences learn where prosperity actually comes from, how it’s reshaping American life, and what the rise of these Everywhere Millionaires means for the health of the American Dream. His talks are equal parts surprising, entertaining, and grounded in the most comprehensive research ever assembled on wealth in America.

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Eric Zwick

Intro to Eric Zwick

Eric Zwick’s Speech Topics

  • The Everywhere Millionaire — Who Is Really Rich in America and How They Got There

    The richest person you know probably isn’t a tech founder or a hedge fund manager. It’s the local car dealer, HVAC contractor, beer distributor, or the dentist who built a chain of practices. Drawing on a decade of research with unprecedented U.S. tax data and dozens of interviews, Eric Zwick reveals the hidden world of America’s “Main Street Millionaires”—owners of ordinary businesses with extraordinary wealth that collectively dwarfs that of the Forbes 400. Audiences leave with a new map of the American economy, a clearer picture of how wealth actually gets built today, and a fresh perspective on inequality, opportunity, and the American Dream.

  • A Roadmap of Entrepreneurship in America

    Where does great American wealth come from today? Not Silicon Valley, mostly — it comes from beer distributorships in the Midwest, car dealerships in Florida, and HVAC roll-ups in the Sun Belt. Eric Zwick takes audiences inside the world of America’s most successful business owners: how they spotted opportunity, scaled local businesses into fortunes, and navigated the trials of building enterprises that endure. Drawing on interviews and the most comprehensive entrepreneurship data ever assembled, this talk delivers practical lessons for anyone building a business, advising founders, or investing in the Main Street economy—and a hopeful answer to whether the American Dream is still within reach.

  • Stealthy Politics: How Main Street Millionaires Shape American Policy

    The wealthy you read about in the news aren’t the ones shaping tax policy and local regulation. Eric Zwick draws on a decade of research to show how America’s “Main Street Millionaires”—car dealers, contractors, dentists, franchise owners—quietly influence economic policy at both the federal and local levels. This talk unpacks what their political power means for inequality, taxation, and the future of the American economy, with implications for policymakers, advocacy groups, and business leaders navigating a shifting regulatory landscape. Audiences come away with a sharper read on the political economy of wealth, where reform actually has to start, and what it should look like.

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