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Speeches matching topic Social Media/New Media and speakers whose last name begins with S
Showing 1 - 8 of 8 speeches.

Social media. Fake news. The fall of legacy media. The rise of conspiracy media. The media landscape has never been more scrambled. Reaching the public is at once infinitely easier and agonizingly harder. Where is all this taking us? What happened to facts? How much “news” is actually in the news these days? Can the media report in ways that we will find credible? Can they “make” people listen?

Frank Sesno has been a correspondent, anchor, news executive, and academic. This talk deconstructs the media, examining what journalists have become and where they’re going. Sesno asks, are we better off with the media we have or are we fighting a losing battle? How can we be an informed public when there’s so much out there that misinforms? This talk will surprise, shock, and anger you, but will ultimately give you hope that we’ll survive and adapt to the information tsunami.

Terrorists livestream their attacks, “Twitter wars” sell music albums and produce real-world casualties, and viral misinformation alters not just the result of battles, but the very fate of nations. The result is that war, tech, and politics have blurred into a new kind of battlespace that plays out on our smartphones. P. W. Singer is the author of LikeWar, a new book that has been lauded by figures as diverse as the creator of the Internet, the director of the CIA, and the producer of The Purge movies. For five years, he researched how social media works and what was its effect on the news, politics, and war, crossing examples that ranged from how ISIS copies the Instagram tactics of Taylor Swift, a former World of Warcraft addict foils war crimes thousands of miles away, internet trolls shape elections, and China uses a smartphone app to police the thoughts of 1.4 billion citizens. His work uncovers questions that range from how and why things go viral, to the new rules of power in the age of social media to exactly what can we all do to navigate our way through a world increasingly shaped by "likes" and lies. 

Based on and inspired by his latest book, Michael Smerconish, through his political research and unique experiences, talks to audiences about why he believes that the American political divide has been greatly exaggerated by those with a motivation to perpetuate polarization.  As characterized by Foreward Reviews: "Michael Smerconish’s collection is compelling and entertaining—not as a filtering of daily news through a predictable ideological lens, but as a group of insightful entries into conversations about current events and issues….This sampling of Smerconish’s columns exemplifies the kind of discourse, based on reason and evidence, that makes a newspaper, in print or online, indispensable to citizens of democracy."

During her tenure as the third chief technology officer of the United States, Megan Smith fundamentally altered the composition of the federal government. Her team collaboratively recruited top talent “rabble-rousers” from Silicon Valley and other tech sectors to address such critical issues as artificial intelligence, education and training, urban and rural poverty, data science, and economic inclusion. Smith describes how they teamed up with colleagues to employ their talents and adopt new approaches to using data, innovation, and rapid iteration in order to create a more open, collaborative, and responsive government—and explains how your company can do the same.

The key to realizing opportunity in virtually any venue is effective communication. Admiral James Stavridis provides an overview of how to create a culture that is conducive to moving a message both traditionally and non-traditionally in media, especially at the senior level. He focuses on every aspect of communication—from publishing and journalism to the emerging social networks.

Jon Steinberg knows what it takes to get a movement off the ground. After assuming the role of President and CEO of Buzzfeed in 2010, when it was just a team of 15 employees, Steinberg’s vision helped grow the company to the media powerhouse it is today, pushing Buzzfeed from the edge of the internet to its epicenter. Steinberg’s leadership helped generate $60 million in revenue, hiring over 500 new recruits in the process. He addresses the challenges and opportunities presented by the digital revolution and the disruptions to the advertising, media, and marketing worlds that have unfolded over the last decade. Touching upon the issues facing modern businesses, what it takes to retain a competitive edge, how to spot trends before they happen, and how to grow exponentially by accessing the millennial consumer, Steinberg is a great fit for small and large companies alike looking to shake up corporate culture, partnerships, marketing, content creation, and product placement with fresh ideas.

How to unleash the innovators in your company

The odds of a company today to make it to 100 years old is 45 in a million. The odds to make it to 200—one in a billion. Yet legacy companies are full of passionate and committed people. How to unleash them?

In an inspiring and pragmatic engagement, Jim takes the audience through the lessons from his latest book, “Unleashing the Innovators: How Mature Companies Find New Life with Startups,” guides them through a self-assessment of their level of personal courage, and points out what to work on to become a more effective courageous leader.

How do you lead a business or brand today? You simply cannot be a master in everything. Playbooks and plans are outdated before they are executed. Leaders are more insecure and self-conscious than ever. Where do you start? What are the new principles?

Jim has helped hundreds of leaders and dozens of companies navigate the wildly shifting winds in business today. Based on his executive coaching and extensive leadership development work at UCLA Anderson and the Northwestern Kellogg School of Management, Jim shares with his audience how to lead to grow a brand in these dynamic times. Through cases, stories, and provocative questions, Jim helps his audience personalize the learning and go back to their teams with a renewed focus and confidence.

 

Showing 1 - 8 of 8 speeches.
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